FOR THE SAKE OF PRESENT & FUTURE GENERATIONS IN NIGERIA, AFRICA & AFRICAN DIASPORA –Project aligns with some objectives of the UN Sustainable Development Goals & UN Decade of People of African Descent – Years 2015-2024; AFRICAN UNION’S AGENDA 2063 is Africa’s blueprint and master plan for transforming Africa into the global powerhouse of the future. It is the continent’s strategic framework that aims to deliver on its goal for inclusive and sustainable development and is a concrete manifestation of the pan-African drive for unity, self-determination, freedom, progress and collective prosperity pursued under Pan-Africanism and African Renaissance ABOUT THE CAMPAIGN: COUPLES & FAMILIES OF VIRTUES: Powered by a Strategic Integrated Communications outfit, TERRIFIC HEADLINES, issues being addressed primarily include prevention of moral, criminal and social vices; as well as attacking these vices through a coordinated multi-pronged social media campaign. It is being implemented to effect attitudinal changes across all strata of the society, in order to promote positive family values and the attainment of desirable goals that are set out in the country’s national plans. Activity focuses on the need for an urgent intervention in family values and virtues, at a time that the whole world faces multi-dimensional challenges, including security breaches, criminal and social vices that are threatening peaceful coexistence and values that were handed down by progenitors. KEY OBJECTIVES: Promote socio-political and economic development Promote family values and better understanding of the roles of members of family units. For this purpose, a dedicated website and other social media channels are in place for interaction and publishing of information on family values and virtues all year round; with a view to contributing to local and global efforts to build families and encourage women emancipation. Recognize & encourage the female gender and women generally, as pivots of family units. A woman combines a unique position as a wife, a mother, sister, lover, in-law, and grandmother. These roles place her at a unique and advantageous position to a major stakeholder in whatever happens in a family unit, a society, a nation, and indeed the whole world. In spite of these important roles, history has not been too kind to women in terms of recording positive events that tally with the level of contributions of women to development generally. A hard look at supportive spouses in political and corporate governance brings out personalities who have disallowed tribulations in different forms, to extinguish their…
